This animation unfolds the remarkable story of Lupo from its foundation to the present day, capturing the essence of growth and evolution.
Crafted in collaboration with DWRK studio in Brazil, drawing upon countless assets, including factory work, store imagery, and product snapshots, the narrative comes alive.
This dynamic showcase reflects the craft of Lupo's journey, from humble beginnings to a symbol of style and quality. The handcrafted aesthetic infuses authenticity, making the viewer feel connected to the brand's heritage.
As a collaborator, my role extended from art direction to executing digital compositing and animation, ensuring a seamless and visually compelling journey through the video.
